When it comes to fashion icons, few can beat Blair Waldorf.
Her style on the show, Gossip Girl, was playful, feminine, preppy, and so elegant that nearly a decade after the show ended, we’re still discussing our favorite looks of hers.
But the enduring appeal of her style is her ability to balance elegant and classic pieces with a bit of youthful edginess, turning simple looks into absolute statements.
Blair Waldorf’s style, as curated by costume designer Eric Daman, is a masterclass in reinvention. She takes the classics: pleated skirts, structured coats, crisp blouses—and breathes new life into them with unexpected details, from bright colors to striking accessories. Each outfit is a study in balance: refined silhouettes juxtaposed with a playful twist.
If you’re looking to channel Blair’s polished, sophisticated look in 2025, here’s your ultimate guide to the wardrobe essentials:
Fall/Winter Items
Feminine Blouses: Add some blouses with delicate details like ruffles, bows, or lace accents to your closet. Blair will approve.
Pleated Skirts: A staple in Blair’s wardrobe, pleated skirts in rich fabrics and deep hues transition beautifully from day to evening.
Plain Pencil Skirts: Keep it classic and streamlined with tailored pencil skirts in solid colors.
Kitten Heels: Blair’s signature shoe often featured charming bows or subtle embellishments.
Tights and Hosiery: Blair understood the transformative power of hosiery. For a polished finish, experiment with lace patterns, deep reds, or classic black.
Ballet Flats: A wardrobe must-have, these feminine shoes lend an effortless grace to any ensemble.
Blazers: Structured blazers in tweed or plaid are essential for layering and elevating even the simplest outfit.
Trench Coats: A timeless outerwear piece, the trench coat adds a refined touch to chilly days.
Heavy Coats: For colder weather, opt for wool coats in classic patterns like houndstooth or sophisticated shades of navy, black, or charcoal.
Spring/Summer Items
Floral Skirts and Dresses: Embrace the season with airy floral pieces that feature hints of pink, green, white, or blue.
Polka Dot Dresses: A playful yet timeless pattern, polka dots offer a hint of Audrey Hepburn to any outfit.
Straw Bags: Perfect for warm-weather outings, a straw bag adds a charming, country (or Hamptons-esque) touch to your look.
Lace-Trimmed Tank Tops and T-Shirts: Delicate details like lace or crochet elevate casual basics into statement pieces.
Colorful Stilettos or Kitten Heels: Step into spring with shoes that embrace color—think florals, pastels, or bright jewel tones for a touch of drama.
Elegant Sleepwear
Pink or Red Slip Dresses: Channel Old Hollywood glamour with silky slip dresses in blush pink or classic red.
Chic Pajama Sets: Blair’s love for luxury extends to her loungewear. Invest in a set with refined piping, delicate buttons, and sumptuous fabrics.
Silk Robe: A timeless piece, a silk robe adds a touch of luxury to your nighttime routine.
The Secret to Blair’s Style
Blair’s style isn’t about chasing trends; rather, she curates timeless pieces and then adds her own personal flair through color, texture, and accessories. Each piece in her wardrobe is a classic in silhouette but elevated by thoughtful details. So whether you’re dressing for a school, brunch, or simply a stroll in the park, take a page from Blair’s playbook: elegance, confidence, and a dash of daring.
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